New Hyundai Tucson – New Perceptions

The very first models of the all new Hyundai Tucson have just arrived at the Read Hyundai showroom at the Hewitts Circus Motorpark in Grimsby. Lucky would-be car buyers get to view and test drive the brand new model ahead of the Tucson’s official September launch.

Hyundai’s latest SUV has been eagerly anticipated as it represents a significant leap forward for the Hyundai brand. Tony Whitehorn, President and CEO, Hyundai Motor UK, commented: “The All-New Tucson compact SUV is set to change perceptions of the Hyundai brand in the UK and across Europe. With its bold and striking design, and a whole new level of comfort and an extensive use of technology – it’s a great leap forward.”

The SUV market is of huge importance to Hyundai, with over 130,000 SUV’s sold since the company first launched the Santa Fe in 2001. The all new Tucson replaces ix35 as the outgoing model, which is Hyundai’s second best-seller in the UK so far this year – which just proves how critical this sector is for the brand.

Dean Kelly, Sales Manager for Read Hyundai Grimsby commented: “There’s a great deal of anticipation surrounding the Tucson’s launch, with some extremely positive feedback coming from the motoring press. We’re already finding a great deal of interest from potential owners who may not have considered the Hyundai brand before – and of course from current owners of the ix35, the outgoing model, who are always highly loyal to their Hyundai. It’s an exciting time for the brand.”

New sales team member, Tom Collin tried out the luxurious interior of all new Tuscon. “Being new to the Hyundai team and the Hyundai brand myself, I am particularly blown away by the 5 year – and unlimited - mileage warranty - that’s great for a model in this sector.”