About Read Motor Group

Read Motor Group is an independent, family-run car dealer group representing some of the UK’s most trusted automotive brands. Established in 2010 by motor industry expert Mike Read, the group now operates across Lincolnshire, Nottinghamshire, Staffordshire, Norfolk and Derbyshire.

We offer a wide range of new cars, approved used vehicles, expert car servicing, and Motability support. With a customer-first approach and strong local roots, we’re proud to deliver a better, more personal motoring experience.

Brands We Represent

  • Hyundai – Innovative, efficient and packed with tech. From the award-winning IONIQ range, the clever INSTER and KONA EV and the versatile Tucson SUV.
  • Suzuki – Practical and fun to drive. Discover the Swift, Vitara, e Vitara and S-Cross.
  • MG – Affordable electric motoring with models like the MGS5 EV, MG ZS EV and MG4.
  • Jeep – Iconic capability and off-road style with the Avenger, Compass and Renegade.
  • Alfa Romeo – Pure Italian performance and design, including the Junior, Tonale and Giulia.
  • Volkswagen Aftersales – Manufacturer-approved servicing and parts in Burton upon Trent & Boston.
  • SKODA, Cupra, SEAT Aftersales – Manufacturer-approved servicing and parts in Burton upon Trent.


Mike Read - Group Managing Director, Read Motor Group
Mike Read - Group Managing Director, Read Motor Group

Our Dealership Locations

  • Grimsby – Hyundai, MG, Suzuki
  • Lincoln – Hyundai
  • Boston – Hyundai
  • Kings Lynn – Hyundai
  • Doncaster – Hyundai
  • Burton upon Trent – Volkswagen Aftersales
  • Derby – Hyundai, Jeep, Alfa Romeo
  • Worksop - Hyundai

Why Choose Read Motor Group?

  • Independently owned & family-run since 2010
  • Wide range of new & used vehicles
  • Specialists in Motability with Nil Advance Payment options
  • Trusted aftersales & manufacturer-trained technicians
  • EV-ready with home charger and charging credit offers
  • Customer-focused service, led by founder Mike Read

Get in Touch

Ready to find your next car? Book a test drive, service, or just get advice from our friendly team today. Visit your nearest Read Motor Group dealership

Visit our homepage to explore all new car offers, EV deals, and servicing packages.